About the power of the first step.

For many of us, Jonas Deichmann is the epitome of unimaginable achievements: From circumnavigating the world in triathlon disciplines to cycling from the North Cape to Cape Town in just 75 days. How can a human being conquer those kinds of challenges – physically and mentally?

As Jonas says, the most difficult step is always the one to the starting line. The one that is about getting started in the first place. Having taken it doesn't make the steps ahead any less challenging. But that first step is what gives us the chance to escape the ordinary and experience unforgettable things.

This shirt is here to remind us all how important that first step is.

Is there something you've wanted to do for a long time? Then this is your sign from Jonas to get started.